Marketing involves researching, promoting, selling, and distributing your products or services (the four P’s of marketing — Product, Price, Promotion, and Place). We tell your target audience that you exist.". in Mass Communications with an emphasis in advertising from the University of South Dakota. Knowing how old and genuine his love for the genre is adds tremendous value to his own music in the eyes of his listeners. You can probably think of hundreds of things you want people to know, from your history to your successes to your values, but cramming all of that information on … Rarely have I seen a more powerful opening statement than the one Marketive uses in their About Us page: "Got a solid product? The interactive milestone calendar at the bottom is especially impressive. A marketing firm is any company that assists a business with creating, implementing, and sustaining marketing strategies. Why should your website visitors care? What was your idea? A transformative thinker with extensive experience across data, events and marketing services across EMEA, US and APAC. You may unsubscribe from these communications at any time. Ceros' About Us page is interactive and engaging. As a leading audio & video marketing company, Spectrio provides on-hold messaging, digital signage and overhead music to reach all customer touch points. Today, the inbound movement continues to empower businesses around the world to stop interrupting, start helping, and return their focus to the customer. The best About Us pages include some contact information. Through innovative and unconventional creative methods, UZ Marketing is a marketing agency that loves challenges. Marketing & Sales The introduction immediately jumped out at me because of how relatable it felt. Use short and punchy sentences to explain complex products and ideas in a way that isn't patronizing, but rather, is empathetic. Additionally, Marketive's About Us page displays original designs rather than photos to support the text, and the page is simply fun to scroll through. Kara also works as a substitute teacher for Rapid City Area Schools. Why… M&S is a leading British retailer bringing quality, great value food, clothing and homeware to millions of customers around the world That's a tough balance to get right. “Unbounce Empowers You to Create Better Marketing Experiences.” This is a great, simple, customer-focused value proposition. Education: Bachelor of Business Administration in Human Resource Management from Marian University in Indianapolis, IN. Even if you have a dedicated "About Us" page, there are plenty of ways to creatively showcase your company's personality throughout your entire website. Push Power Promo - One Of The Leading Music Marketing Companies. Who should care you exist? It features image sliders, social sharing buttons, and more. Prior to Dotdash, Brandon was the Director of Search Strategy for Ayima, a digital marketing agency, where he led enterprise consulting relationships with large publishers and e-commerce platforms. Good stories humanize your brand, providing context and meaning for your product. Since 1993, Webtrends has been a leader in digital analytics products. Immediately, the user's eyes are drawn to a header that says, "It's okay to make a mess, experiments can lead to beautiful things." Stay up to date with the latest marketing, sales, and service tips and news. The good news? Below is the actual "About Us" page, which is a gem once you get there. Even if you don't yet have case studies to expand on the problems you've helped buyers solve, it's in your interest to briefly mention who you've done this for. Create advanced email marketing campaigns with features like automation, landing pages and surveys. We are a modern and progressive agency that always searches and invests in the best technologies and software for social media and digital marketing. This is the most basic. ... For these types of offers, we can only accept less than 10% of the music submissions sent to us, to ensure only the finest quality music is being marketed to our connections and audience base. Plus, I appreciated Marketive's layout — starting with what they do, moving into which types of industries they help, and ending with the company's earlier milestones. Since joining IDG in July 2018, Mark has taken our data services group forward to record growth and continues to collaborate with leaders across the company to define and execute our data services strategy. Try our internet marketing services including SEO, Local SEO, Tech SEO, & Digital PR. "About Us" pages might encompass the values of more than one person or entity, but they're no more important to the image of a business than your personal about page. Team Pumpkin. If you're unsure what you want to include in your About Us page, consider taking note of how Kuno Creative focuses on its people, rather than its product, in the About Us page — a great way to humanize your brand. Nonetheless, the ingenuity she brings to the company isn't lost on her website's "About Me" page. As a digital marketing agency, we wish to make your business the leader of tomorrow by working on it today. And as soon as you arrive on Doomtree's 'About Us' page, you're greeted with big, bold photos of those friends. This template can be edited using user-friendly modules and other effects to catch your website visitors' attention. But what about audio and visual, too, all combined with a really cool story? What was a challenge you faced while developing your company? In addition to the vibrant self-portrait at the top of the page, Sara's first sentence tells you just how many people subscribe to her channel: 350,000. We also offer corporate and individual training in Digital Marketing to companies and independent learners. This template makes use of large images in a modern layout to break up the ample white space. Website visitors will know where you've come and where you're going. Accommodating these Southeast Asian audiences makes his brand more inclusive of all the audiences he identifies with. She loves to learn new things, especially in the marketing field. Easy, right? Rocket Marketing and Design is a full service Internet marketing and Web Design Company in Miami, FL. Marketing automation software. I'll admit — there aren't many About Us pages with cuter introductions than that. ... Increase Customer Satisfaction & Upsell with Spectrio’s Audio & Video Marketing. Our partner ecosystem creates unique opportunities to amplify digital marketing performance and is unrivaled in audience scale, partner diversity, and technology innovation. But, ensuring that every component of a good campaign is represented is what you can expect from Tout Advertising. Make a statement with a stylish slider and smooth 3D animations. Armed with diverse perspectives and experiences, our high-energy teams unite to develop world-class digital experiences that grow companies. We founded the web analytics industry with our Log Analyzer product which evolved into the first online marketing analytics SaaS solution. It’s easy to start writing before you have a clear plan, … That's important -- not only because it offers site visitors a great mobile experience, but also for Google search ranking -- especially now that such mobile usage has surpassed desktop. So how do you balance your remarkable content creation with your web design needs? However, you'll also want to keep user experience in mind as you showcase your brand story and identity to the world. HK Center for Innovation is a full-service Digital Marketing firm founded by Hariharan & Kavinaya. For that to happen, they need to feel that they're being treated by human beings. It’s tempting to get distracted by the bells and whistles of the design process, and forget all about creating compelling content. It may sound corny, but US Data’s business culture is founded on doing what is right because it is the right thing to do. Take Joe Payton's "About Me" page, below. We are an early age social media management company. From brand strategy to web development to digital marketing, beautiful design isn’t just what we do; it’s our life’s work. That's part of breaking the mold to showcase your company's personality. Having a background in various accounting positions, Kara joined Tout in 2018 after a long hiatus as a stay-at-home mom for her three children. However, by investing just a sentence or two into telling your potential customers exactly what they'll receive can keep them on your website for longer and interested in learning more. Of course not. Marc Ensign nails that balance between friendly and formal with a confident opening statement, followed by an amusing smiley photo of himself to set an inviting tone. As much as you want as many eyeballs on your "About Us" page as possible, you won't do business with every single one of them. We have one mission: To generate demand for your product or service. No outbound sales team. Education: Bachelor of Business Administration in Marketing from the University of South Dakota With the "meet the team" section near the top with geometric designs and striking typography, you'll be able to showcase the humans behind your brand. Following the impressive chart, Aja closes out her about page with a personal note on what she does in her spare time -- always a good way to humanize yourself in the eyes of your potential customers. Learn more about working at Boostability by visiting our Careers page and getting to know each of our departments personally. Instead, use your About Us page to tell a story that introduces customers to your business, displays your values and, most importantly, captures their attention and makes them want to learn more. From this shift, a company was born: HubSpot. Knowing about your company's past successes can influence the purchasing decision of up to 90% of today's B2B customers, according to Dimensional Research. Company Profile. We are the world’s most significant leadingagency for digital marketing, contentmarketing, and SEO since 2003. Instead, the "About Us" page is pithy, colorful, and leads with the lovable mug of an adorable bulldog -- fitting the name and the brand. Formula: We’re “Company Name”, and we’ve been “What your business does” here in “Location” since “Date”. It all starts with the "About Us" page. Use this "Aha!" Kero One is a hip-hop artist and DJ from San Francisco, and his "About Me" page carries a valuable lesson to personal brands who cater to more than one audience -- especially if those audiences speak different languages. Download our free guide- learn how you can save money with an Internet Marketing Consultant. Marketing is the process of interesting potential customers and clients in your products and/or services and persuading them to choose them over those of your competitors.. Avoid writing down your whole company history or regurgitating your company mantra. We especially love the humble references to how Moz received funding, how it switched its brand positioning -- and most importantly, how it switched back to its original model. @lkolow, Lindsay recommends these About Us examples to get started. Since being founded in Santa Barbara, California in 1998, CJ has been passionate about driving intelligent growth for their clients. That's exactly what Cultivated Wit -- a creative agency and media company -- does, with both an edgy name and an incredibly fun story told through video and parallax scrolling ... right on its homepage. About Us | Full Services Internet Marketing Consultant Company Why the "About Me" Page Rocks: It's confident, creative, and easy to skim. Too often companies generalize their product or service in the language of their website, making it hard to understand what it is the customer is actually paying for. It presents an opportunity for the prospective buyer to know about the company and enable direct interaction with the sales and marketing teams of the business. What's more, the entire "About Us" page is responsive, including the video. The Brief - Define exactly what you want your new website to … Know your audience, and make it obvious to that audience the instant they read about you on your website. This profile also happens to be one of the most commonly overlooked pages, which is why you should make it stand out. Marketing. Address Hygiene: The precision and purity of postal addresses on a mailing list. Get free access to premium features with a 14-day trial! By the end of this post, you'll be introduced to: When you have a great story about how your product or service was built to change lives, share it. Digital marketing enables us to track your advertising results and make strategic decisions based on data instead of “gut feelings.” We are dedicated to maximizing your advertising dollars, working ceaselessly to grow your business and your returns. Join our team of marketing professionals and become a part of Boostability history. By the time you finish reading their story (and the individual employee bios), you'll be as impressed by SkinnyDipped's brand values as you are by their delicious products. A Samsung representative at Best Buy will call to schedule your Galaxy S10 try out. Marketing Eye has been recognised as one of the best marketing strategy consulting firms in the world. Companies like Infosys, Penn Mutual, Navigant, and Kaplan rely on MarketingProfs to provide learning programs for their in-house marketing teams. Chicago Digital is an innovative web agency based in Chicago, IL. Bold Xchange's About Us page starts with a story of the co-founder's initial inspiration for starting the company: "That summer, the two opened up to friends and family about doing what feels right despite obstacles that tell you to do otherwise.". And we believe the best way to achieve our mission is to empower small businesses with all the technology and talent they need to both manage and grow their business from a singular platform.
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